News & Views - Kinetic IE

News & Views

“The industry is on the verge of a major transformation, and my priority is to put us at the centre of it all”

 

 

Christmas shopping requires planning every year and this year is no different!  But given that 2020 is the year of the pandemic, retailers and brands have had to be more strategic in planning how they can reach consumers.  Consumer shopping habits have been altered in so many ways.  How can brands and retailers reach their audiences in an efficient and effective way?