Kinetic: The Major Takeaways From Mobile World Congress For Marketers | GeoMarketing
Location and contextual data are opening up new ways to reach increasingly connected consumers, said Kinetic CMO Liliana Caro.
WPP’s Kinetic Looks for the Next Big Idea With a Pitch Competition at Mobile World Congress | Adweek
Ad agencies are scouting in Spain for innovation This article was written by Marty Swant, originally published in Adweek on March 1, 2017. Read on Adweek here: https://goo.gl/gvdeTF BARCELONA, Spain—As ad agencies increasingly buy or invest […]
4 Things To Know As Out-Of-Home Goes Programmatic | AdExchanger
This article was written by Alison Weissbrot, originally published in AdExchanger on February 15, 2017. Billboards are lighting up with the promise of programmatic. Out-of-home (OOH) is projected to grow almost 12% in spend […]
Supporting causes is greater than pro-bono
This was recently published by Kinetic’s North American CEO, David Krupp, as a LinkedIn Pulse Post. Read the full piece here: https://goo.gl/7VU08H — Supporting causes is greater than pro-bono When I […]